restaurant menu design case study
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Case study for Restaurant menu design

This case study is about designing the menu of a restaurant for an established online printing company in the UK. We were able to accomplish the task within the agreed turnaround time, reducing the operational cost of the client to almost half.


The client

This client provides online printing services to companies based in the UK, with a wide range of marketing materials. They have been engaged with clients from various industries. They were looking for a reputed platform to quickly get a restaurant menu design project accomplished within a short timeframe. The client came to us for these creative design services, and we were glad to live up to their expectation.


Challenges before us

This was an interesting project that demanded both innovation and technical skills. The challenges before us were:


  • The client had over 220 restaurant menus to be designed
  • We had to complete at least three designs within 24 hours
  • The client wanted us to design logos that would be efficient in branding the restaurant
  • Each menu was between 2-6 pages in length, which made the process time-consuming

As we had successfully accomplished menu design and formatting projects in the past, this turned out to be a comparatively easier task for our designers. They had to brainstorm for logo designing ideas, that would create the intended impact on the target groups. Besides, we had a short time to complete the project. Our creative desk had to carefully conceptualize the theme of each menu, depending on the nature of cuisine.


Our solution

Our designers strategized a plan to complete the project within the stipulated time, adhering to the specifications provided by the client. They took these measures while executing the project:


They collaborated well to chalk out print layout design ideas for the project. We provided the client with a free trial, so that they could assess the quality of our services.


As the client was contented with the sample, we proceeded to the subsequent stages on a large scale. We entrusted each menu to experienced designers and maintained the pace of work


The integration of sophisticated technology speeded up the process. Our experts used Adobe Photoshop to design these menus.


The client compared certain design elements and came up with certain feedbacks, which were to be integrated into the final design


Our quality assurance team checked the grade of design work in each of the menus, before we delivered them to the client


The results

The client found our services highly effective and they were able to cut down their inhouse printing costs to almost half the estimated value. Our experts maintained high levels of accuracy while designing these menus. The client decided to continue with our marketing material design services and presently, they are collaborating with us on a long-term project.


In case you need any assistance with material print design, feel free to come to us. We have been working with several clients, catering to their needs with customized design solutions. Have a consultation with us regarding your design themes. Our assistance can reduce your inhouse expenditure and bolster your business.


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