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5 Graphic illustration tips for penetrative marketing materials

After you launch a product or service, you want to get in promoted and grab more customers for it. The more innovative you are better will be the results. This never means that your marketing strategies should always be complex and expensive; simple plans and inexpensive methods can also be effective.


Companies these days make use of every possible mass media to communicate with their prospects. From among the varied options available, graphic illustration is the one that if optimally exploited assures best value for ROI. Underlying are the materials that can be made more operational using some sensible graphic illustration tips.


  1. Logo designs

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    Logo is what people remember first when they think about your company and hence it holds more significance than anything else. It reflects the professionalism and credibility of any company and hence illustrations must be judiciously used when it has to be applied in logo designing.


  3. Flyer designs

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    This is an operative tool that is used when a product is launched. Within the limited space, the main messages have to be incorporated and creatively making the best use of illustration in graphic design of flyers can serve the purpose.


  5. Postcard designs

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    A bit different from flyers, postcard is in fact a promotional material that has more illustrations in it. Businesses can use this for launching any new product and it may be through a series of graphic artworks.


  7. Leaflet designs

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    One of the most attractive features of leaflets is that they are easily deliverable owing to its compressed size. It usually is a single page material having minimum information and delivers instant message. In a leaflet, there is no need to detail the company; talking only about the concerned product is enough.


  9. Brochure designs

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    This can be really descriptive and there is a huge scope for using graphic illustration in it. You can explain more things via a attractive brochure design or innovative brochure design. It has to be made sure that brochures are properly arranged and perfectly designed. Even the minutest of details like colour combinations, fonts, size and even print quality needs consideration. Layout has to do complete justice to the actual purpose of brochure. Brochures can be of different types and you can get advice from a professional illustration services India based company regarding what type should be used.


    Seeking help from an expert company availing professional graphic design services always keeps you in the safe zone.





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