“When is a video said to be finished? Is it after the shoot?” “Definitely not!”
Video creation has three different stages: pre-production, production, and post production.
While the discussions about the storyline, shot sequence, etc., are held during the first or pre-processing stage, the actual filming happens during the second or production stage.
The third stage is the real game-changer, as it helps create, edit, and enhance a complete video. Without post production, viewers will have only raw video clips to watch. In this stage the unwanted shots and other visual disturbances are removed. Even attractive transition effects, complementing audio, and other video editing processes are included in this stage.
Want to know more? Scroll down to have all answers.
Video post-production is the process of organizing and fine-tuning unrevised video clips into a final attractive video.
It’s not only about editing the video clips through color grading, transition effects, and so on. It's also about complimenting them with suitable background music or voice-over.
This is why post production will be the last important stage when you plan to create a video for professional or personal use.
While videographers provide the raw video footage, and post-production professional help to edit them all together at the proper order, add music, visual effects, and so on
For instance, let’s say you plan to post a travel vlog on YouTube for which you take short videos of each place you’ve traveled. Now, if you want to blend them all into a single, attractive video, then video post-production is the way.
It’s the same principle for films, where the shots taken in different time frames and locations are combined into a 2-hour film.
Remember that a video is never considered "finished" unless it has been post-produced. Speaking of which, let’s discuss how the process works.
Efforts that go into video manipulation are always more than what meets the eye. It is so because the need for producing high-quality, flawless video content is the digital era's need of the hour.
When you open YouTube, TikTok, or Netflix, all you’ll expect to see are videos or films in high resolution. Video post-production paves the way for it, and here's how.
Well, before we get started with the process, know about the important prerequisites:
Understand the video's purpose before you start the process. Whether the final video output is displayed, whether it is a movie, social media video, YouTube video, event video, etc. This will help make the right choices in terms of the order of clips to join, color tone, visual effects to be added, etc.
Gather all the rough cuts to check their quality and content. Label and categorize them into different sections like flashbacks, action scenes, long shots, etc., for easy editing. Finally, sort these into a natural flow based on the storyboard.
When you’re 100% satisfied with the flow, ensure that the shots used fit right in and that the order is intact. This is an important stage because it is where you finalize how your video will move, as the latter stages are only about beautifying the clips. If you need to make any changes, you'll have to return to this step even if you're already at the end. So, review cautiously!
Video cropping, trimming, clipping, compositing, and stabilization are some of the main post production techniques you can use. Also, add title and end cards because they explain what the video is about and acknowledge the ones who’ve worked for it. Other services under this category are:
Once the visuals are set, they have to be complemented by music and voiceovers. Procedures like sound recording, mixing, and editing are the basic steps. Foley recording and script sound recording help remove noise and enhance the overall quality of audio. Use soundtracks to add background scores and music.
For instance, many vloggers have now shifted to using recorded audio rather than live audio for reduced disturbance and better quality. It also facilitates retakes, unlike live recordings.
In movies, the live audio like the sound of a running car, a bell ringing, etc., is captured and retained for a realistic feel. The dialogues, however, are entirely dubbed for a better rendition.
Ah! You’ve finally arrived at the last step where you can see how your hours or days of video editing have paid off. Check everything from the angles to the flow until you're sure the video doesn't need any more work.
Meanwhile, you can’t forget the minute details, mainly in terms of the sequence and the video quality.
To explain, if you’re editing a movie, then look for the actors’ accessories, clothing, etc., and check if there’s continuity in the edited clips. Also assure that there are no problems related to resolution, transition, etc.
This is not where the process ends. If it’s a personal video, then it’s always best to share the final output with your friends or family for review. For professional videos or high-budget projects like films, it’s ideal to get feedback from all the stakeholders.
Wait for their feedback and work on it before you start exporting because it's difficult to go back and make changes.
When it’s all green flags from everyone, then there you go! Render the videos in the highest possible quality using professional software.
Your video is now ready to be shared!
Before we part, we’ve compiled some major dos and don’ts for you to tick while editing videos.
Video post-production services can be a bumpy and exciting ride as, it’s a time-consuming yet creative process that involves various elements, aspects, and specifications. Even if it’s a 5-second reel or a 3-hour-long documentary, video editing is the key to creating viewer-friendly media.
This is why it’s always best to depend on a pro for effective and error-free post production services for videos.
If you’re a professional yourself or an enterprise looking for a skilled hand to edit your videos, then outsource to our expert video editing services company. This helps save time and money, and also promises top-notch outputs.
What are you waiting for?